Banana Republic's Heritage collection takes an entirely new approach to affordable green clothing.
soy charmeuse pants
organic cotton cardigan
Shimmery, champagne-colored pants and dresses, as well as, bamboo and organic cotton tops and cardigans give the collection a look that is both comfortable, sexy, and luxurious.
bamboo rayon dress top
charmeuse pleated dress
As well as using eco-friendly materials for the clothing line, the sustainable concept has also been carried out in the brand's packaging and visual displays.
Target has teamed up with Scott Mackinlay Hahn and CFDA award winning designer Rogan Gregory to launch Loomstate for Target, a new limited-edition eco-friendly fashion line for men and women.
The overall feel of the line is relaxed, beachy summer. All of the cotton used in the collection is certified organic. The fabrics are soft-washed to create a lived in look and enhance the sense of timelessness and ease the designers wanted to evoke in the collection.
Payless ShoeSource Launches First Affordable Line of Green Fashion Footwear and Accessories
Payless ShoeSource has just announced the launch of its new Zoe & Zac brand. The new brand offers a full collection of shoes, handbags, jewelry, socks for under $30 and item as well as being touted as the first-ever affordable line of green fashion footwear and accessories.
Erika Hendrix is an emerging clothing brand located in Mannheim, Germany offering exclusively designed and produced fashion apparel. Each item is hand-made, eliminating waste generated from mass production, in a sweatshop free environment.
Colors will remind you of nature, muted tones in dove grey, buttercup yellow, sand dune, and indigo blue, but paired with designs that are edgy and contemporary. Although the collection consists mainly of delicate, romantic spring colors, Erika Hendrix also introduces pops of color with pieces in royal blue and bright apricot.
No Thanks, I Am Sustaining
“Fast fashion” is a term now used to describe the hyper-quick creation of clothing collections based on the most recent fashion trends. Clothing is designed for quick and cheap production turns and aimed at the mainstream consumers for mass consumption.
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